Craft compelling Video/ Kira essays for INSEAD: Insights & tips : INSEAD

Check out the complete article, including collated video/ Kira essay questions of Northwestern Kellogg, INSEAD, Rotman, Yale SOM, MIT Sloan, Oxford Saïd, IESE and IE at: https://admitstreet.com/blog/video-essays-mba/

Dear applicants,

MBA admissions processes have evolved over the recent years, and Video Essays are gaining prominence. Top B-schools like Kellogg, INSEAD, MIT Sloan, Yale, IESE, Oxford Saïd, Rotman and IE ask applicants to submit Video/ Kira Essays as part of their application.

Whether it’s a pre-recorded or impromptu video essay, here are ten tips to help you excel in this aspect of your application:

Understand the Purpose
Pre-Recorded: Pre-recorded video essays often have prompts that allow for structured responses. Understand the specific question and ensure your video essay directly addresses it.
Impromptu: In impromptu video essays, you may not know the questions in advance. Focus on providing insightful, concise answers to the given prompts.

Be Concise
Pre-Recorded: Use your allotted time efficiently. Be concise in your response while ensuring you provide a complete and well-structured answer.
Impromptu: Stay on point and avoid rambling. Use the given preparation time to outline your response and make your points concisely during the recording.

Prepare Thoroughly
Pre-Recorded: Take time to brainstorm ideas, outline your response, and rehearse multiple times. Ensure your message is clear and compelling.
Impromptu: Since you may have limited time to prepare, practice answering diverse types of questions to build your ability to think on your feet. Doing Mock Interviews can particularly help.

Showcase Your Personality
Pre-Recorded: Your video should provide a glimpse of your character and values. Let your authenticity shine through by being yourself.
Impromptu: Be genuine in your responses. Authenticity is highly valued in impromptu video essays.

Maintain Eye Contact
Pre-Recorded: Look directly into the camera to establish a connection with the viewer. This creates a sense of engagement and sincerity.
Impromptu: Even when you don’t know the questions in advance, maintain eye contact with the camera during your responses to appear confident and composed.

Have a Strong Opening and Closing
Pre-Recorded: Begin with a compelling introduction and end with a memorable conclusion that reinforces your main points.
Impromptu: Use the initial seconds to frame your response and conclude succinctly by summarizing your key message.

Eliminate Distractions
Pre-Recorded: Choose a quiet, well-lit location with minimal distractions for your recording. Ensure your background is professional.
Impromptu: Find a quiet spot where you can focus solely on your response without interruptions.

Manage your Time Well
Pre-Recorded: Allocate sufficient time for recording, reviewing, and editing if necessary. Avoid rushing the process.
Impromptu: Manage your time wisely during preparation and response. Stick to the given time limits.

Rehearse Video Recording Technology
Pre-Recorded: Familiarize yourself with the recording equipment and software. Ensure your audio and video quality are top-notch.
Impromptu: Check your internet connection, camera, and microphone in advance to avoid technical glitches.

Seek Feedback
Pre-Recorded: Share your video with mentors, advisors or trusted friends to gather constructive feedback and make improvements.
Impromptu: After practicing impromptu responses, seek feedback on your communication skills and clarity.

In both pre-recorded and impromptu video essays, the key is effectively communicating your message while showcasing your suitability for the MBA program. With preparation, practice, and attention to these tips, you can create impressive video essays that enhance your MBA application.

If you would like our support on your B-school applications, feel free to reach out!

Regards,
Arvind
HEC Paris MBA alum, Admissions interviewer
W:https://admitstreet.com| E: consultingteam@admitstreet.com